POLYSTYRENE PACKAGING SPREADS WARMTH

The Polystyrene Packaging Council (PSPC) was able to spread some much needed warmth and love this winter by participating in Smile 90.4 FM’s “Winter Wish” campaign and breadtags for wheelchairs.

According to Clive Ridgway, Smile 90.4FM programme director, the programme was designed to bring relief and comfort to those in need, with the help of citizens and organisations.

The radio station received an influx of stories from people across the Western Cape and in the space of four weeks, 41 wishes were granted. One of the listeners who’s lives was changed through the campaign was Norman Mayhew, an army veteran who was diagnosed with brain cancer and lost the use of his legs as a result.  His sister Naomi was looking after Norman and their mother, who was also diagnosed with a rare blood cancer. Naomi was taking care of both of them, but could not afford a new wheelchair for Norman, which he desperately needed.

Click on the link to read how PSPC was involved in making a change in Norman’s life.

http://mailchi.mp/aimmarketing/polystyrene-packaging-spreads-warmth-and-love-through-smile-904-fms-winter-wish-campaign-and-breadtags-for-wheelchairs-983093?e=9043fb7179

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