The Coca-Cola Company has announced a commitment to become more environmentally friendly by reshaping its approach to packaging. As part of the pledge, the company has stated a global goal to help collect and recycle the equivalent of 100% of its packaging by 2030.
This goal is the centrepiece of the company’s new packaging vision for a World Without Waste, which the Coca-Cola system intends to back with a multi-year investment that includes ongoing work to make packaging 100% recyclable. This begins with the understanding that food and beverage containers are an important part of people’s modern lives but that there is much more to be done to reduce packaging waste globally.
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